The Dolphin Company strengthens its presence in Latin America during the 45th edition of ANATO’s 2026 Tourism Showcase

Cancun, Quintana Roo, March 3, 2026.– The Dolphin Company, a leader in nature experiences, marine conservation, and responsible adventure, concluded its participation in the 45th edition of ANATO’s Tourism Showcase with positive results. This event, the most important professional tourism gathering in Colombia and one of the most significant in Latin America, took place from February 25 to 27 in Bogotá at the Corferias International Business and Exhibition Center. 

Organized by the Colombian Association of Travel and Tourism Agencies, the Tourism Showcase has established itself as Colombia’s leading business networking platform for the sector and one of the most relevant in Latin America. In its 45th edition, the event brought together more than 56,000 tourism professionals from over 45 countries and featured the participation of more than 1,600 exhibitors and co-exhibitors, including new markets such as Andorra, Egypt, Morocco, the United Kingdom, Türkiye, and Pakistan, reaffirming its role as a strategic platform for business generation and partnership development.

As part of its pre-event agenda, on February 23 The Dolphin Company hosted a breakfast presentation in the city of Medellín for 120 travel agencies, within the framework of the Trade Show organized by the Cancun, Puerto Morelos, and Isla Mujeres Hotel Association (AHCPMIM). Among the attending agencies were both wholesalers and retailers, who were introduced to the company’s experiences, as well as the benefits and added value of each tour, including Dolphin Discovery, Garrafón Park, Selvática, Isla Mujeres Pleasure, and Columbus.

During the three days of activities at ANATO, The Dolphin Company’s commercial team held nearly 50 business meetings with travel agencies and tour operators from across Latin America, prioritizing relationships with outbound agencies from Colombia, Guatemala, Peru, Ecuador, and Argentina. As a result, new agreements were secured with wholesalers from Colombia, Guatemala, and Ecuador, strengthening the company’s regional expansion strategy.

“ANATO’s Tourism Showcase is a key platform to strengthen our relationship with the Colombian market and continue positioning our experiences within the international tourism offering. This space allows us to generate new business opportunities, gain first-hand insight into industry trends, and reaffirm our commitment to innovation and sustainability in each of our habitats”, said Rodrigo Ceballos, Commercial Director of The Dolphin Company.

As an immediate result of the commercial efforts carried out during the event, a first Fam Trip was confirmed with the agency Nuevo Rumbo, which specializes in student groups. The group will visit Isla Mujeres this month to experience the Pleasure program and Dolphin Encounter.

With its participation in ANATO 2026, The Dolphin Company continues to consolidate its leadership in the parks and interactive experiences industry, strengthening its presence in Latin America and reinforcing strategic alliances that drive sustainable tourism growth, as well as the promotion of educational and memorable experiences in harmony with the environment.