THE DOLPHIN COMPANY INTRODUCES ‘DOLPHIN CARES’ ITS NEW COMPREHENSIVE PROGRAM OF PROTOCOLS AND COMMUNICATION STRATEGY

The ‘DOLPHIN CARES’ strategic pillars focus on its guests, associates, and business partners, as well as the communities where it operates and animal welfare.

The new protocols of THE DOLPHIN COMPANY are applied from the beginning of the experience through the interactive programs and in all its facilities worldwide.

Cancun, Quintana Roo on June 17th, 2020.- The Dolphin Company, the largest park operator in Latin America, with 25 years of experience and more than 12 million guests, unveiled its new comprehensive plan of protocols and communication strategy: ‘Dolphin Cares’. As its name implies, it promotes care and attention in all facets of the operation, safety, and health addressing COVID-19.

Experts developed this thorough program in safety, hygiene and communication, and it is being implemented by The Dolphin Company in compliance with the recommendations of authorities and official health organizations, at the local and federal level, as well as the Centers for Disease Control and Prevention (CDC) and the World Health Organization (WHO). 

The Dolphin Company has always had strict safety and hygiene measures in all facilities. Currently, we have integrated new sanitary protocols to face COVID-19, framed in our comprehensive program ‘Dolphin Cares’, which focusses on prevention, protection, and communication with our guests, associates, business allies, and the communities in which we operate. Of course, our program also includes the marvelous animal species that are part of our great family,” said Eduardo Albor, CEO of The Dolphin Company.

International institutions and organizations such as the Alliance of Marine Mammal Parks and Aquariums (AMMPA), the Association of Zoos and Aquariums (AZA), the American Humane Association, the International Marine Animal Trainers’ Association (IMATA) and the International Association of Amusement Parks and Attractions (IAAPA), have certified, over the years, that The Dolphin Company meets the highest standards of health, safety, and animal welfare.

Also, and in recognition of the new measures implemented due to the pandemic the world is experiencing, The Dolphin Company received the “Safe Travels” badge, awarded by the World Tourism and Travel Council (WTTC).

The ‘Dolphin Cares’ program includes a complete action plan. In addition to the authorities’ hygiene regulations, the following protocols stand out:

  • Assisted buffets by F&B staff
  • Informational videos on new protocols
  • Infographics with safety recommendations
  • Press releases and special announcements with information related to ‘Dolphin Cares’ actions
  • Strategies that strengthen destinations and support the local economy
  • Packages and promotions to reactivate tourism
  • Continuity of welfare programs for the species under their care
  • Ongoing interactive programs that promote the connection between humans and marine mammals
  • Reinforcement of the message “We love what we know, and we protect what we love.”

All of the 31 parks and habitats of The Dolphin Company around the world will apply the established measures in the ‘Dolphin Cares’ program as they reopen. The entire team is already trained to implement the mentioned procedures, and the facilities are ready to resume operations, according to the established calendar and considering the circumstances of each destination in which they operate.

The three attractions in the United States are already operating, and the three parks in Europe will be fully operational this weekend. The habitats in Mexico will begin to open gradually, starting the third week of June.